3 minute read

5 Steps to Boost eCommerce Conversion Rates with Epicor

Setting up an online store and increasing eCommerce conversion rates can be a difficult task, but with the help of Epicor, it has become so much easier. Epicor can work with a powerful eCommerce solution that can help you establish your brand, increase profitability, and reach more customers. By leveraging Epicor features, you can optimize your website design, drive more traffic, and convert more customers to paying customers. Here are the steps to increase eCommerce conversion rates with Epicor:

1. Customize your Platform

Customize the look and feel of your site, such as images, fonts, and the overall layout. You can also use “Responsive Design” to make your site look good on all devices.

2. Streamline the Checkout Experience

Use the “Pay in Place” feature in Epicor to ensure a seamless checkout process for customers. By providing a clear and streamlined checkout page, you can reduce cart abandonment and increase conversions.

3. Offer Promotions and Discounts

To incentivize customers, consider offering promotions and discounts, such as percentage-based discounts or free shipping on certain products. Epicor provides tools that make it easy to implement these discounts.

4. Create Mobile-Optimized Experiences

With the rise of mobile devices, it’s important to make sure your online store is mobile-optimized. Epicor offers a variety of mobile-optimized tools that can help you improve the user experience.

5. Personalize Customer Experiences

Personalizing customer experiences can help you build customer relationships, increase customer satisfaction, and increase conversion rates. Epicor works with features such as “Dynamic Promotions” and “Customer Rewards” that allow you to personalize customer experiences.

By following these steps and Epicor features, you can increase your eCommerce conversion rates and improve the profitability of your online store.

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