Leveraging Shopify’s GraphQL API for B2B Discounts

3 minute read Leveraging Shopify's GraphQL API for B2B Discounts For many companies, B2B sales is a crucial part of their revenue strategy. To maintain strong relationships with their B2B customers and attract new ones, companies often offer customer-specific discounts. These discounts are used to reward loyal customers, encourage new customers, and ultimately boost sales. [...]

Custom B2B Storefronts with Shopify’s Liquid Templating

3 minute read Custom B2B Storefronts with Shopify's Liquid Templating Shopify has become one of the most popular eCommerce platforms for businesses of all sizes. With its user-friendly interface and a host of customizable features, it's easier than ever for retailers to create an online store. But Shopify's capabilities go beyond simply creating a traditional [...]

Account-Based Marketing: B2B Shopify Merchants

3 minute read Account-Based Marketing: B2B Shopify Merchants As the popularity of eCommerce continues to rise, more and more businesses are turning to online platforms for their sales and marketing strategies. Shopify, a leading eCommerce platform, has not only become a household name for B2C businesses, but has also evolved to meet the needs of [...]

Real-Time Insights: Shopify’s APIs and B2B Transactions

3 minute read Real-Time Insights: Shopify's APIs and B2B Transactions Shopify is a popular eCommerce platform that allows businesses to easily set up an online store and sell their products to customers around the world. But beyond the basics, Shopify also offers businesses advanced features and tools to help them improve their B2B transactions and [...]