BigCommerce vs Other Platforms: Why Epicor Users Prefer It
3 min read ● Silk Team
BigCommerce vs. Other Platforms: Why Epicor BigCommerce Users Prefer It
In the dynamic world of ecommerce, choosing the right platform can have a significant impact on your business’s growth, efficiency, and user experience. For companies using Epicor BigCommerce, a powerful ERP solution designed for manufacturers and distributors, choosing the right ecommerce platform becomes even more important. Of the many options available, BigCommerce stands out as the preferred choice for Epicor BigCommerce users. This article explores what sets BigCommerce apart from other platforms, the seamless synergy it offers with Epicor BigCommerce, and what makes it an ideal solution for growing businesses.
Understanding the Needs of Epicor BigCommerce Users
Epicor BigCommerce, formerly Epicor ERP, is known for its robust manufacturing and distribution capabilities. It manages complex supply chains, manufacturing processes, and inventory management, but it goes beyond just customer-facing ecommerce functions. This gap requires an ecommerce platform that not only offers excellent online store management but also seamlessly integrates with Epicor BigCommerce’s back-end processes. When evaluating ecommerce platforms, Epicor BigCommerce users prioritize:
- Real-time data synchronization;
- Scalability to support their business growth;
- Customization and flexibility for unique business models;
- Robust B2B features and support;
- Ease of integration and minimal disruption to existing workflows.
With these factors in mind, let’s explore why BigCommerce is the preferred solution over others like Shopify, Magento, or WooCommerce. Why does BigCommerce excel for Epicor BigCommerce users?
1. Seamless Integration Capabilities
BigCommerce offers options for native or near-native integrations with Epicor BigCommerce via specialized connectors or third-party middleware. This integration is essential for synchronizing product information, inventory levels, pricing, and customer data in real-time. Unlike other platforms that can rely on complex custom development, BigCommerce’s architecture supports out-of-the-box integration tools that reduce time to market and implementation costs.
2. Enterprise-Level Scalability
Epicor BigCommerce users often work in manufacturing or wholesale distribution, industries that require scalability. BigCommerce is designed to handle high transaction volumes, large catalogs, and complex B2B pricing models, making it a better fit for fast-growing businesses than platforms like WooCommerce, which may require significant custom solutions and hosting management to scale effectively.
3. Robust B2B Features
Many Epicor BigCommerce customers sell B2B, which requires features like custom pricing, bulk ordering, and account management. BigCommerce supports these B2B ecommerce needs natively, while other platforms lack these features or require expensive third-party applications. This native B2B focus is a perfect fit for Epicor BigCommerce’s user base.
4. User-Friendly and Customizable Platform
While Magento is known for its extensive customization capabilities, it often requires a high degree of technical expertise and ongoing maintenance. BigCommerce strikes the right balance by offering a user-friendly interface for business users, as well as APIs and customization options for developers. This balance allows Epicor BigCommerce customers to customize their storefronts without overly complicating their technology infrastructure.
5. Powerful SEO and Marketing Tools
BigCommerce offers built-in SEO features that help businesses improve their online visibility, a crucial factor for manufacturers and distributors entering or expanding into competitive markets. Enhanced marketing tools, such as promotions, coupons, and abandoned cart recovery, also allow Epicor BigCommerce users to effectively increase their sales.
BigCommerce Compared to Other Platforms
Shopify: While Shopify is popular with small and medium-sized businesses, it lacks some native B2B features and can be expensive with plugins for enterprise functionality. The integration with Epicor BigCommerce is also less mature.
Magento (Adobe Commerce): Magento offers unparalleled customization capabilities, but comes with high development and maintenance costs, which can be prohibitive for many Epicor BigCommerce users.
WooCommerce: Ideal for small stores, but requires significant hosting and extensions to manage enterprise-grade ecommerce, often making integration with Epicor BigCommerce complex.
Conclusion
For businesses using Epicor BigCommerce, BigCommerce represents an optimal ecommerce solution by leveraging the ERP system’s strengths in manufacturing and distribution. Its seamless integration, scalability, native B2B features, and balance between usability and customization make it a better choice than other platforms. If you use Epicor BigCommerce and want to strengthen your online presence without complicating your back-end operations, BigCommerce is a platform worth considering. Choosing the right ecommerce platform for your ERP ensures operational excellence and sustainable growth in a competitive market.